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  • 5 min

    My WordPress Page Builder Journey

    Like many designers who transitioned into WordPress, my relationship with page builders has been a long one, full of excitement, learning, frustration, and growth. Looking back, each builder I used didn’t just help me build websites, it helped shape how I think about the web. This is the story of that journey. Before WordPress: The…

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    Pedro Vieira

    Jan 17, 2026

  • 4 min

    My first website built with Etch

    Etch is still in beta. And yet, I decided to build my personal website with it. This article is about why I did that, how the experience felt, and why Etch already stands out in a page builder ecosystem that has felt stagnant for far too long. Discovering Etch Etch is a relatively new WordPress…

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    Pedro Vieira

    Jan 16, 2026